US national dietary goals. Food industry threat or opportunity?

James E. Austin, John A. Quelch

Research output: Contribution to journalArticlepeer-review

2 Scopus citations


The authors discuss the recent controversial promulgation of a set of national dietary goals for the USA, in the context of their effect on the food industry. A report is described which surveyed reactions to the goals. Several suggestions are made for food industry, consumer and government responses to changes in the food policy environment in the USA.

Original languageEnglish (US)
Pages (from-to)115-128
Number of pages14
JournalFood Policy
Issue number2
StatePublished - May 1979
Externally publishedYes

ASJC Scopus subject areas

  • Food Science
  • Development
  • Sociology and Political Science
  • Economics and Econometrics
  • Management, Monitoring, Policy and Law


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