Original language | English (US) |
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Title of host publication | The Psychology of Design: Creating Consumer Appeal |
Publisher | Taylor and Francis Inc. |
Pages | 207-217 |
Number of pages | 11 |
ISBN (Print) | 9781317502098, 9780765647597 |
State | Published - Jul 24 2015 |
ASJC Scopus subject areas
- Economics, Econometrics and Finance(all)
- Business, Management and Accounting(all)