The Challenges of Conducting and Evaluating Organ Donation Campaigns

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationUnderstanding Organ Donation
Subtitle of host publicationApplied Behavioral Science Perspectives
PublisherWiley-Blackwell
Pages234-245
Number of pages12
ISBN (Print)9781405192132
DOIs
StatePublished - Jan 6 2010
Externally publishedYes

Keywords

  • "us-versus-them" mentality scheduling "whole-team" meetings
  • Challenge of maintaining intervention site access
  • Challenges of conducting and evaluating organ donation campaigns
  • Large-scale interventions promoting organ donation
  • Maintaining intervention fidelity
  • New Jersey Worksite Organ Donation Campaign
  • Organ donation as targeted behavior of theory-based interventions
  • Organ procurement organizations (OPOs)
  • Successfully implemented organ donation campaigns

ASJC Scopus subject areas

  • Psychology(all)

Cite this

Morgan, S. E. (2010). The Challenges of Conducting and Evaluating Organ Donation Campaigns. In Understanding Organ Donation: Applied Behavioral Science Perspectives (pp. 234-245). Wiley-Blackwell. https://doi.org/10.1002/9781444317459.ch14