Abstract
This study explores the systematic relationship between business unit-level performance and strategic dimensions of international strategy. To capture the "match" effect between differentlevel strategies, this study examines parent-level investment strategy and subsidiary-level business strategy together within an integrated model. On the basis of a cross-sectional empirical analysis of the data on foreign-invested enterprises (FIE) operating in China, it is found that (a) among business strategy variables, product quality, sales force marketing, and liberal credit granting have significantly positive influences on FIE performance; (b) among investment strategy variables, industry selection and timing of entry are significant ones affecting venture's return and market growth; (c) interactions between business strategy and investment strategy significantly impact on FIE performance.
| Original language | English (US) |
|---|---|
| Pages (from-to) | 87-116 |
| Number of pages | 30 |
| Journal | Group and Organization Management |
| Volume | 22 |
| Issue number | 1 |
| State | Published - 1997 |
| Externally published | Yes |
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ASJC Scopus subject areas
- Management of Technology and Innovation
- Strategy and Management
- Applied Psychology
Cite this
Performance Implications of International Strategy : An empirical study of foreign-invested enterprises in China. / Luo, Yadong.
In: Group and Organization Management, Vol. 22, No. 1, 1997, p. 87-116.Research output: Contribution to journal › Article
}
TY - JOUR
T1 - Performance Implications of International Strategy
T2 - An empirical study of foreign-invested enterprises in China
AU - Luo, Yadong
PY - 1997
Y1 - 1997
N2 - This study explores the systematic relationship between business unit-level performance and strategic dimensions of international strategy. To capture the "match" effect between differentlevel strategies, this study examines parent-level investment strategy and subsidiary-level business strategy together within an integrated model. On the basis of a cross-sectional empirical analysis of the data on foreign-invested enterprises (FIE) operating in China, it is found that (a) among business strategy variables, product quality, sales force marketing, and liberal credit granting have significantly positive influences on FIE performance; (b) among investment strategy variables, industry selection and timing of entry are significant ones affecting venture's return and market growth; (c) interactions between business strategy and investment strategy significantly impact on FIE performance.
AB - This study explores the systematic relationship between business unit-level performance and strategic dimensions of international strategy. To capture the "match" effect between differentlevel strategies, this study examines parent-level investment strategy and subsidiary-level business strategy together within an integrated model. On the basis of a cross-sectional empirical analysis of the data on foreign-invested enterprises (FIE) operating in China, it is found that (a) among business strategy variables, product quality, sales force marketing, and liberal credit granting have significantly positive influences on FIE performance; (b) among investment strategy variables, industry selection and timing of entry are significant ones affecting venture's return and market growth; (c) interactions between business strategy and investment strategy significantly impact on FIE performance.
UR - http://www.scopus.com/inward/record.url?scp=0031525685&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=0031525685&partnerID=8YFLogxK
M3 - Article
AN - SCOPUS:0031525685
VL - 22
SP - 87
EP - 116
JO - Group and Organization Management
JF - Group and Organization Management
SN - 1059-6011
IS - 1
ER -