Opportunities for innovation in the delivery of interactive retail services

Leonard L. Berry, Ruth N. Bolton, Cheryl H. Bridges, Jeffrey Meyer, A. Parasuraman, Kathleen Seiders

Research output: Contribution to journalArticlepeer-review

75 Scopus citations

Fingerprint

Dive into the research topics of 'Opportunities for innovation in the delivery of interactive retail services'. Together they form a unique fingerprint.

Business & Economics