Grey's Anatomy Viewing and Organ Donation Attitude Formation

Examining Mediators Bridging This Relationship Among African Americans, Caucasians, and Latinos

Brian L. Quick, Susan Morgan, Nicole R. LaVoie, Dave Bosch

Research output: Contribution to journalArticle

15 Citations (Scopus)

Abstract

This study tests a comprehensive model linking Grey's Anatomy viewing and perceived realism of this program with organ donation knowledge, barriers-including medical mistrust, disgust, bodily integrity, and superstition-and subsequent organ donation attitudes. In addition to testing the hypothesized structural model, ethnic differences were examined by way of (a) the multigroup method to test for differences in path coefficients, (b) multivariate analysis of variance to examine differences among the study variables, and (c) χ2 tests to assess differences in organ donation registrations among African Americans (n = 200), Caucasians (n = 200), and Latinos (n = 200). Support for the overall structural model was found and various differences emerged among the African American, Caucasian, and Latino sample across study variables. The results from this research are discussed with an emphasis on the theoretical and practical implications.

Original languageEnglish (US)
Pages (from-to)690-716
Number of pages27
JournalCommunication Research
Volume41
Issue number5
DOIs
StatePublished - 2014
Externally publishedYes

Fingerprint

attitude formation
organ donation
Caucasian
structural model
superstition
Analysis of variance (ANOVA)
analysis of variance
multivariate analysis
realism
integrity
Testing
American
Mediator
Organ Donation
African Americans
Latinos
Structural Model

Keywords

  • ethnicity
  • media effects
  • organ donation

ASJC Scopus subject areas

  • Communication
  • Language and Linguistics
  • Linguistics and Language

Cite this

Grey's Anatomy Viewing and Organ Donation Attitude Formation : Examining Mediators Bridging This Relationship Among African Americans, Caucasians, and Latinos. / Quick, Brian L.; Morgan, Susan; LaVoie, Nicole R.; Bosch, Dave.

In: Communication Research, Vol. 41, No. 5, 2014, p. 690-716.

Research output: Contribution to journalArticle

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