Editorial: Application of Neural Technology to Neuro-Management and Neuro-Marketing

Ioan Opris; Sorin Cristian Ionescu; Mikhail A. Lebedev; Frederic Boy; Peter Lewinski; Laura Ballerini

doi:10.3389/fnins.2020.00053

Editorial: Application of Neural Technology to Neuro-Management and Neuro-Marketing

Ioan Opris, Sorin Cristian Ionescu, Mikhail A. Lebedev, Frederic Boy, Peter Lewinski, Laura Ballerini

Biomedical Engineering

Research output: Contribution to journal › Editorial › peer-review

2 Scopus citations

Original language	English (US)
Article number	53
Journal	Frontiers in Neuroscience
Volume	14
DOIs	https://doi.org/10.3389/fnins.2020.00053
State	Published - Feb 14 2020

Keywords

ERPs
brand preference
consumer
neuromanagement
neuromarketing

ASJC Scopus subject areas

Neuroscience(all)

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10.3389/fnins.2020.00053

Cite this

@article{c8921ccdbe9649ff9d48754384935fe2,

title = "Editorial: Application of Neural Technology to Neuro-Management and Neuro-Marketing",

keywords = "ERPs, brand preference, consumer, neuromanagement, neuromarketing",

author = "Ioan Opris and Ionescu, {Sorin Cristian} and Lebedev, {Mikhail A.} and Frederic Boy and Peter Lewinski and Laura Ballerini",

note = "Funding Information: The topic editors are grateful to Prof. Qingguo Ma, who first proposed the interdisciplines of the Neuromanagement and Neuroindustrial engineering, from Zhejiang University in China for his substantial contribution with manuscripts to the success of this Research Topic. The editors also thank Frontiers team for professional help with this Research Topic.",

year = "2020",

month = feb,

day = "14",

doi = "10.3389/fnins.2020.00053",

language = "English (US)",

volume = "14",

journal = "Frontiers in Neuroscience",

issn = "1662-4548",

publisher = "Frontiers Research Foundation",

}

TY - JOUR

T1 - Editorial

T2 - Application of Neural Technology to Neuro-Management and Neuro-Marketing

AU - Opris, Ioan

AU - Ionescu, Sorin Cristian

AU - Lebedev, Mikhail A.

AU - Boy, Frederic

AU - Lewinski, Peter

AU - Ballerini, Laura

N1 - Funding Information: The topic editors are grateful to Prof. Qingguo Ma, who first proposed the interdisciplines of the Neuromanagement and Neuroindustrial engineering, from Zhejiang University in China for his substantial contribution with manuscripts to the success of this Research Topic. The editors also thank Frontiers team for professional help with this Research Topic.

PY - 2020/2/14

Y1 - 2020/2/14

KW - ERPs

KW - brand preference

KW - consumer

KW - neuromanagement

KW - neuromarketing

UR - http://www.scopus.com/inward/record.url?scp=85080049648&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=85080049648&partnerID=8YFLogxK

U2 - 10.3389/fnins.2020.00053

DO - 10.3389/fnins.2020.00053

M3 - Editorial

AN - SCOPUS:85080049648

VL - 14

JO - Frontiers in Neuroscience

JF - Frontiers in Neuroscience

SN - 1662-4548

M1 - 53

ER -

Editorial: Application of Neural Technology to Neuro-Management and Neuro-Marketing

Keywords

ASJC Scopus subject areas

Access to Document

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