Country managers in transitional economies: The case of vietnam

John A. Quelch, Christine M. Dinh-Tan

Research output: Contribution to journalArticle

7 Scopus citations

Abstract

Whom do the multinationals trust to run their operations in these high-potential yet highly volatile environments?

Original languageEnglish (US)
Pages (from-to)34-40
Number of pages7
JournalBusiness Horizons
Volume41
Issue number4
DOIs
StatePublished - Jan 1 1998
Externally publishedYes

ASJC Scopus subject areas

  • Business and International Management
  • Marketing

Fingerprint Dive into the research topics of 'Country managers in transitional economies: The case of vietnam'. Together they form a unique fingerprint.

Cite this