Consumer images of spatial choice and the planning of shopping centres

N. N. Patricios

doi:10.1080/03736245.1978.10559596

Consumer images of spatial choice and the planning of shopping centres

N. N. Patricios

Research output: Contribution to journal › Article › peer-review

Abstract

The variables constituting the mental image of consumers' shopping environment are identified and those variables that consumers consider most important in their spatial choice are established. It is found that variously defined homogeneous groups of shoppers place different emphases on the most important variables. Patterns of variation in consumer attitudes as to the perceived importance of various attrtbutes of their shopping environment are also established. Finally the implications of the results of the research study for the planning of shopping centres are outlined.

Original language	English (US)
Pages (from-to)	103-120
Number of pages	18
Journal	South African Geographical Journal
Volume	60
Issue number	2
DOIs	https://doi.org/10.1080/03736245.1978.10559596
State	Published - Sep 1978
Externally published	Yes

ASJC Scopus subject areas

Geography, Planning and Development
Earth and Planetary Sciences(all)

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author = "Patricios, {N. N.}",

note = "Funding Information: Financial assistance· from the Human Science Research Council towards the cost of the research project is gratefully acknowledged.",

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Consumer images of spatial choice and the planning of shopping centres

Abstract

ASJC Scopus subject areas

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