A taxonomic approach to real-time mass customization

James M. Tien, Ananth Krishnamurthy, Ali Yasar

Research output: Chapter in Book/Report/Conference proceedingConference contribution

1 Scopus citations

Abstract

Our focus herein is on developing an effective taxonomy for the simultaneous and real-time management of supply and demand chains. More specifically, the taxonomy is developed in terms of its underpinning components and its research foci. Interestingly, our taxonomic approach highlights a very critical research area at which both supply and demand are flexible, thus manageable. Simultaneous management of supply and demand chains sets the stage for mass customization which is concerned with meeting the needs of an individualized customer market. Simultaneous and real-time management of supply and demand chains, in turn, set the stage for real-time mass customization. The benefits of real-time mass customization can not be over-stated as products and services become indistinguishable and are co-produced in real-time, resulting in an overwhelming competitive economic advantage.

Original languageEnglish (US)
Title of host publication2004 IEEE International Conference on Systems, Man and Cybernetics, SMC 2004
Pages4238-4243
Number of pages6
DOIs
StatePublished - Dec 1 2004
Event2004 IEEE International Conference on Systems, Man and Cybernetics, SMC 2004 - The Hague, Netherlands
Duration: Oct 10 2004Oct 13 2004

Publication series

NameConference Proceedings - IEEE International Conference on Systems, Man and Cybernetics
Volume5
ISSN (Print)1062-922X

Other

Other2004 IEEE International Conference on Systems, Man and Cybernetics, SMC 2004
CountryNetherlands
CityThe Hague
Period10/10/0410/13/04

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Keywords

  • Demand chain
  • Information and decision technologies
  • Mass customization
  • Real-time management
  • Services
  • Supply chain
  • Taxonomy
  • Value chain

ASJC Scopus subject areas

  • Engineering(all)

Cite this

Tien, J. M., Krishnamurthy, A., & Yasar, A. (2004). A taxonomic approach to real-time mass customization. In 2004 IEEE International Conference on Systems, Man and Cybernetics, SMC 2004 (pp. 4238-4243). (Conference Proceedings - IEEE International Conference on Systems, Man and Cybernetics; Vol. 5). https://doi.org/10.1109/ICSMC.2004.1401196