Claudia Townsend

Associate Professor

  • 527 Citations
20102019

Research output per year

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Research Output

  • 527 Citations
  • 16 Article
  • 3 Chapter

Experiential product framing and its influence on the creation of consumer reviews

Gallo, I., Townsend, C. & Alegre, I., May 1 2019, In : Journal of Business Research. 98, p. 177-190 14 p.

Research output: Contribution to journalArticle

  • 3 Scopus citations

    The impact of the mere presence of social media share icons on product interest and valuation

    Townsend, C., Neal, D. T. & Morgan, C., Jul 1 2019, In : Journal of Business Research. 100, p. 245-254 10 p.

    Research output: Contribution to journalArticle

  • 1 Scopus citations

    Buying beauty for the long run: (Mis)predicting liking of product aesthetics

    Buechel, E. C. & Townsend, C., Jan 1 2018, In : Journal of Consumer Research. 45, 2, p. 275-297 23 p.

    Research output: Contribution to journalArticle

  • 5 Scopus citations
  • 8 Scopus citations
  • 4 Scopus citations