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Dive into the research topics where Ananthanarayanan Parasuraman is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
Business & Economics
Marketing
Service Quality
Conceptual Framework
Technology Readiness
Services Marketing
Customer Service
Salespeople
Research Agenda
Managers
Service System
Service Innovation
Store Environment
Service Design
Customer Expectations
Quality Measurement
Marketing Research
Innovation
Productivity
Web Sites
Salesperson
Psychometrics
Marketers
Relational Model
Propensity
Retailers
Customer Relationship
Turnover
Service Failure
Demographics
Service-dominant Logic
World Wide Web
Sales Contests
Job Satisfaction
New Product Success
E-S-QUAL
Selling Methods
Zone of Tolerance
Strategic Alliances
Response Quality
Cross-cultural Analysis
Research Priorities
Service Business
Conceptualization
New Services
Predictors
Role Perceptions
Agenda
Customer Experience
Interaction
Social Power
Social Sciences
customer
marketing
firm
asset management
innovation
call center
employee
assets
flight
tolerance
social isolation
typology
new technology
information technology
electronics
psychometrics
evaluation
effects of technology
manager
qualitative research
